We work iteratively, seeking your input and feedback at every stage of the process and sharing our experience and insight along the way.
We’re OXygen
A curated team of creatives and strategists united around the desire to see an equitable, sustainable planet, delivered by brands inspired by the need for urgent change.
What we do
Campaigns
Campaigns
- Content strategy
- Social media campaigns
- Email marketing
- Printed collateral
Brand
Brand
- Tone of voice
- Messaging
- Visual identity
- Brand guidelines
- Reports & publications
Digital
Digital
- Website design
- UI/UX
- Hosting & maintenance
- SEO & analytics
- Video & animation
Internal
Internal
- Employer branding
- Intranet design
- Equity, diversity & inclusion comms
- Change management
Our team
As Managing Director of OXygen and Global Communications Director at Oxford HR, Suzie has a breadth of experience from both an in-house and agency perspective. With a BA (Hons) in Journalism and Communications, she has worked in Marketing for over 18 years. With a passion for purpose, Suzie is skilled in Brand Strategy and Communications Engagement, having previously developed through the line campaigns with clients such as P&G, Delta Airlines, Barclays and Nissan.
Well versed in developing successful integrated communications strategies, Suzie thrives on supporting organisations in communicating their Vision, Mission and Values, both internally and externally and believes in working with organisations as a partner, to help them work towards their objectives. A people-focused leader, she loves the impact her work with Oxford HR and OXygen makes within the purpose-led sector.
Tim is a multi-disciplinary designer, with many years of experience designing graphics with impact and seamless user experiences. He holds a BSc in Product Design from Brunel University London. Initially designing consumer products, he has since worked on a diverse range of projects from creating brand guidelines to website re-design and creation, animated video, event collateral and strategic brand positioning documents both for startups and large companies such as WWF, Motorola and Pyrex. Tim is passionate about the use of design as a tool for positive social change, and his main areas of interest are racial inequality and children’s social care.
Ruth joined the Oxford HR Group in 2018 after graduating from the London School of Economics and Political Science. She is particularly passionate about social impact and how purpose-led businesses can communicate their impact. Working within the OXygen team in a project management capacity, Ruth has run projects with many clients, ranging from small local charities to larger international organisations. Excelling at all things project management, she ensures OXygen projects progress smoothly, adhering to all deadlines and that our clients are informed at each stage of the process. She also assists, where necessary, with content creation and social strategy.
Ruth holds a Certificate in Professional Marketing from the Chartered Institute of Marketing, a Certificate in Project Fundamentals and is learning French. She is currently studying MSc Sustainable Development at the University of Sussex/Institute of Development Studies.
Paul is a multi-disciplinary graphic designer, joining the OXygen team in May 2022. He holds a BA (Hons) in Graphic Design from The University of Edinburgh and is passionate about all things design and technology, exploring how these can be used as a force for good. His main areas of interest lie in climate action and sustainability.
Paul brings a rich and playful design process with him to OXygen, creating effective and meaningful solutions that thrive across digital and print. He has spent the past few years working as a freelancer alongside his academic studies, designing for a diverse range of clients and working across specialisms like art/creative direction, branding & identity, digital design, motion graphics, print design, typography and web design.
Tracy brings over a decade of communications experience, covering a broad spectrum from B2C/B2B to internal comms and employer branding. Her diverse portfolio includes collaborations with Ikea, Iberostar Hotels, Easy Park, The Swedish Ecotourism Society, Trafalgar/TravCorp, and Visit Sweden, as well as various other multinational companies, agencies, and small businesses. With a passion for sustainability and social justice reform, Tracy prioritizes working with purpose-driven companies.
Armed with a bachelor’s degree in Journalism from New York University, a Master’s in Business Management, and certifications in brand strategy and behavioral science, Tracy seamlessly combines creative copywriting with a strategic mindset. Also a certified Social & Emotional Intelligence Coach, Tracy takes an empathetic approach to messaging, incorporating emotional intelligence, behavioral science and compassionate communication techniques to assist companies in crafting effective communication strategies, campaigns and more.
Ed is a Certified Business Psychologist, with a Master’s Degree from Birkbeck College, London. He specialises in Organisational Culture Assessment, Design and Change as well psychometric and leadership assessments and development. The formative part of his career was spent working as a marketing strategist in communications agencies where he worked with clients from the private and non-profit sectors across numerous verticals. He brings this communications experience to his Business Psychology work to drive effective cultural and behavioural change. Outside of work Ed can often be found on his bicycle or in a boat (when he’s not busy ferrying his two small children around).
Eliott’s passion is crafting compelling copy. Having graduated with first-class honours in Journalism, his natural inquisitiveness has seen him write across a wide variety of subject areas, from music and sports to food and travel. Eliott loves getting to the heart of each and every business that he works with, priding himself on producing copy that epitomises their beliefs and motivations. More recently, Eliott has written for a purpose-driven business aiming to tackle climate change. Whether it be social media, blog posts or landing page copy, Eliott hopes to use his work to champion more organisations that are making the world a better place.
Meera joined the Oxford HR group in 2023. Meera graduated from City, University of London with an MA in Diplomacy and Foreign Policy which exposed her to a breadth of global security and sustainable development issues. Meera is particularly interested in intersectional environmentalism and centred her master’s thesis on the gender-economy-climate connection, advocating for climate adaptability for marginalised women in Africa.
Meera’s diverse experience in the for-purpose sector has equipped her with a strong understanding of social impact initiatives. She believes that every intention to change for the benefit of yourself, the animals and the planet is impactful. Working at the Oxford HR group aligns with this value and allows her to contribute to serving the of needs organisations that put purpose-led initiatives, conservation, and the environment at the heart of their work.
Designing a better world
Accessibility
We pay careful attention to the needs of different groups and design content that is accessible to all.
Inclusivity
With our global reach, we’re very familiar with societal and cultural differences and we ensure our language and visuals include everyone.
Sustainability
Communications, both print and digital, have a big carbon footprint. We can help you make sustainable choices.
FAQs
What is a purpose-led design and communications agency?
It’s an agency with a difference. We are in this because we care deeply about creating a better world and believe that through impactful design and communications, we can help mission-driven organisations achieve this. We do everything you would expect from a design agency – digital, branding, content creation and management, employer branding etc. but exclusively for organisations that are led by their positive social and environmental impact.
What type of organisations do you work with?
We work exclusively with purpose-led organisations, those committed to making the world a better place. In particular we work with clients whose mission is aligned with the Sustainable Development Goals.
What are your areas of expertise?
Impactful digital design and content is at the heart of what we do. We love enhancing a brand’s story and visual identity so its mission reaches the right audiences – be that through a report, a new website or a suite of marketing communications. We strongly believe that good design can change minds, but great design can change the world.
How do you ensure your work is inclusive, accessible and sustainable?
We embed sustainability, inclusivity and accessibility principles from the very start of our process, to ensure our work delivers on our commitments to people and planet.
We’ve written a Guide to Inclusive Communications, which includes some of the practical considerations and steps we take, while we are working on a similar guide for Sustainable Communications.
We work to industry level standards for accessibility, while using powerful tools to measure and reduce carbon footprint of our websites and digital applications.
How do you deal with working across time zones?
Due to our global presence, we often work with clients from different time zones and find it can be a very efficient way of working. Managed correctly, we can work when the client in question is out of office, meaning they wake up to brilliant work in their inbox from OXygen! We are also happy to schedule calls either at the very beginning or very end of our (GMT) working day, to accommodate time differences.
Are you hiring?
We are always on the lookout for ambitious, driven and passionate talent to add to our pool of associates we work with. In particular, we are keen to establish relationships with freelancers in the countries where we have offices through the Oxford HR group, Oxford UK, Amsterdam, Nairobi, Singapore and Washington.
Do you do pro bono work?
We strive to offer one piece of pro bono work a year. And if not pro bono, we always ensure our rates are fair and reflective of the budget constraints of the organisation. We firmly believe in purpose before profit as a narrative for our work.
